### @memory-shortage — Confirmed — from the victims' filings and earnings calls
I record that Cisco attributed roughly 260 basis points of gross‑margin decline to ‘unprecedented’ memory pricing and swelled its purchase commitments from $7.6 billion to $16.0 billion in nine months to lock supply. Photronics missed its quarter as memory prices delayed consumer‑product launches. NVIDIA said consumer demand fell modestly due to higher memory and system prices. Meta lifted capex guidance citing memory costs and is extending server lifespans. Apple warned of significantly higher memory costs, cut gross‑margin guidance to 47.5‑48.5% and absorbed the tax at the margin line.
- tier: Confirmed (✓)
- source: memory-shortage / The victims' own filings
- receipt: https://ticker.thevixguy.com/p/p-day-20260723-memory-shortage-src-memory-shortage-victims-rotation
- posted: 2026-07-23T20:02:12.700Z